Latest News

Christmas Adverts and Unsung Heroes

November 17, 2021 3:00 pm

So the long-anticipated wait for this year’s Christmas adverts is over and the supermarkets have done their very best to entice you to shop with them over this festive period. Being a market we are heavily involved with at Christmas time and throughout the year we thought we would have a look to see what we can take from this year’s efforts.

There is a real variety this year where some are more thought-provoking than others. We have examples of a Christmas where we have some sort of normality back, following last year’s non-event, and that nothing will stop us from enjoying a Christmas we have been used to.

There are fictional characters and playful links to famous Novels whilst merging with hot topics such as the importance of a balanced diet for the children of today.

Some look at what Christmas may look like in the distant future and take a playful view that following from the previous year’s events we literally don’t know what is ahead of us.

We have Aliens and talking Pigs where they are looking to bring some magic to Christmas this year and drum home that there is a real sense of optimism and excitement, so capturing the imagination is a top priority.

What we really enjoy is the celebration of the unsung heroes of the industry which is great to see following the demand the industry has been under for the last 18 months. With the Farmers delivering mass produce into supermarkets each year and whilst being under huge constraints in recent times it’s great to see the championing of the farmers and the supply chain.

Here at Seven Refrigeration, we supply into the supermarket industry as well as the producers supplying into that industry so we know the importance of the entire supply chain. We have long-lasting relationships with not only our customers but also our transport and engineering partners which ensure a smooth process from start to finish.

Seven Refrigeration supplies Temperature Controlled Storage solutions throughout the UK. Whether they are to be positioned outside or by skating them inside warehouses or barns, space permitting of course.
Seven are Portable Cold Storage specialists with vast knowledge and experience in supplying Refrigerated Containers to a large variety of industries.

Seven can supply 20ft or 40ft Cold Storage Container solutions on a short or long term hire basis. Delivered directly to your site to support your operation and increase your storage capacity. We can offer flexible hire terms dependent on your requirements.

Call us to discuss your solution on 01473 261780 or email

Tags: , , , , , , , , , , , , , , , , , , , , , , , , ,

Categorised in: ,